Here is a brief recap for those who haven’t been following our unbelievably entertaining blog for these last nine weeks.
A few weeks ago I wrote about the rarity of becoming a true overnight successes . I explained that success usually follows those who patiently work hard. Well, without discounting the value of this formula, I now write about someone who was able to skip this process due to good fortune.
Big city, big hearts, big ideas: From chocolate to palm leaves to elephant dung, New Yorkers are finding enterprising ways to make the world a better place.
Back in the early eighties I was watching Johnny Carson one night. The actress Shelley Winters was Johnny’s guest. Shelley Winters flounced herself out and sat her fat amplitude into the guest chair.
In my last post, I presented the idea of conducting a needs analysis and determining your return on investment (ROI) for any prospective training initiative(s). While many business owners believe in training, they should still run the numbers before doing so.
Last post, I talked about 7 important requirements for successfully creating and leveraging Customer Intelligence (CI). Today, I’d like to go back to an earlier thread and review 6 important, defining characteristics for CI:
What do fragrances and chocolate have in common? Aside from making great girlfriend and mom gifts, they are among the product categories that have been touched by entrepreneurial innovation and differentiation.
Karen, Jackie and I all had a strong gut feeling that The Racktrap was perfect for television and would make a compelling direct response commercial. We had visions of the spot being spoofed on ‘Saturday Night Live” with a trio of cast members mocking our Nu Yawk accents.
Business Owners, here is something that you do not want to do:
The Hiring Incentives to Restore Employment (HIRE) Act, which was signed into law on March 18, 2010, gives employers two new tax breaks for adding to their payroll. Will this induce you to create jobs?
Despite all the developments in technology over the last decades, the core techniques of prospecting have changed little. The key is to be consistent and focused. Here are five basic strategies to immediately generate new prospects.
There is a famous German novella I read in college called Kleider Machen Leute by Gottfried Keller.
Having had huge success AND failure with public Relations agencies, I often get asked by CEOs if their firm should hire one. Sometimes it is better to understand the reasons NOT to do something rather than doing it. So here are my top six reasons to not hire a PR Firm: 1. If You Are Going to Make...
One of my all-time favorite business books is Never Eat Alone by Keith Ferrazzi http://www.keithferrazzi.com/. If you haven't read it, run (don't walk) to get and read it. It is the single best book on networking and business relationships.
This week, I spent more time at trade shows than I did in my office. And I consider it one of the most productive weeks in a long time. Why? Because as soon as I entered the convention center, I was exposed to new people, new ideas, and new products -- all great sources of innovation.
Once the Secret Keeper DRTV experiment was declared a non-starter (sounds SO much nicer than “failure”), we could finally get back to what we do best -- getting press for The Racktrap.
A federal district court has opened the possibility of refunds for payments to terminated workers.
You've heard about all the wonderful things a Facebook page can do for marketing your business. So why haven't you seen results from your page? Check out some of the articles that we found helpful as we researched stating our own page here at CFS.
While time and effort must often be expended to stand out in a crowd, it sometimes takes just one simple, creative idea to get yourself noticed.
My employees are more important to me than my clients. Yup. Even more important than my clients. A couple of weeks ago I mentioned that I can almost always gauge the health of a firm when I walk into a reception area. If the receptionist is happy, professional, and can tell you the basics...
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